Privacy policy
This policy explains what personal information Domuella collects when you visit or buy from this store, why we collect it, who we share it with, and what rights you have. It is written to meet the Protection of Personal Information Act 4 of 2013 (POPIA) and the Electronic Communications and Transactions Act 25 of 2002 (ECTA).
Who we are
This store is operated by Domuella (Pty) Ltd, a company registered in South Africa, trading as Domuella.
We are the responsible party for the personal information described in this policy. You can reach us at:
- Email: enquiries@purecover.co.za
- WhatsApp: 068 907 3603
- Website: domuella.co.za
A postal address for formal or legal correspondence is available on request from the email address above.
What we collect
When you place an order, we collect the information you give us at checkout: your name, email address, delivery address, billing address and contact number, together with the details of what you ordered.
When you contact us by email or WhatsApp, we collect what you send us, including your order number and any photographs you provide in support of a return or a damage claim.
When you browse the store, we and the services we use collect technical information automatically: your IP address, device and browser type, the pages you view, and how you arrived at the site.
We do not receive or store your full card number. Card details are entered in Shopify's PCI-compliant checkout and processed by our payment provider. They never reach this store.
Why we use it
- To take, process, fulfil and deliver your order, and to handle returns, refunds and warranty matters.
- To contact you about your order, including delays, tracking and delivery arrangements.
- To meet our obligations under consumer, tax and other applicable law.
- To keep the store secure and to detect and prevent fraud.
- To understand how the store is used, so we can improve it.
Where we rely on your consent — for example for marketing messages — you may withdraw that consent at any time.
Who we share it with
We share personal information only with parties who need it to do something for us, and only for that purpose:
- Shopify — hosts this store and provides the checkout. Shopify processes order and account data on our behalf.
- Payfast — our payment provider. Payfast processes your payment and the information needed to complete it.
- Couriers — receive your name, delivery address and contact number so that they can deliver your order.
- Our suppliers — where a supplier fulfils your order directly, they receive the delivery details needed to fulfil that order, and nothing more.
- Meta (Facebook and Instagram) — receives activity and customer data through the Meta pixel and Conversions API, for advertising. See Cookies and tracking below.
We do not sell your personal information for money. Please note that sharing information with an advertising network, described under Cookies and tracking below, is treated as a “sale” or “sharing” of personal information under some privacy laws. If you would like us to stop that sharing, contact us at the email address above.
We may disclose personal information where the law requires it, or to establish, exercise or defend a legal claim.
Cookies and tracking
This store uses cookies and similar technologies to keep your cart working, to keep your session secure, and to measure how the store is used.
This store also runs the Meta pixel together with Meta's Conversions API. These report your activity on this site — pages viewed, items added to the cart and purchases made — to Meta. The integration is currently configured to share customer details including your name, email address, telephone number and delivery address, for advertising measurement and targeting on Facebook and Instagram.
You can control advertising personalisation in your Meta account's ad settings, and cookies through your browser settings. If you would like us to stop sharing your information with Meta, contact us at the email address above and we will action it.
Information sent outside South Africa
Some of the services we use, including Shopify and Meta, process and store information outside South Africa. Where personal information is transferred out of the country, we rely on the transfer conditions permitted by section 72 of POPIA.
How long we keep it
We keep order records for as long as we need them to service your order and to meet our legal obligations, including tax and consumer-law record-keeping. We keep correspondence for as long as it is needed to resolve the matter it relates to. When information is no longer needed for a lawful purpose, we delete it or de-identify it.
How we protect it
We take reasonable technical and organisational steps to protect personal information against loss, unauthorised access and misuse, and we rely on the security of the platforms we use, including Shopify's PCI-compliant checkout. No system can be guaranteed completely secure. If a security compromise affects your personal information, we will notify you and the Information Regulator as POPIA requires.
Your rights
Under POPIA you have the right to:
- ask what personal information we hold about you, and request access to it;
- ask us to correct or delete information that is inaccurate, irrelevant, excessive, out of date, incomplete, misleading or unlawfully obtained;
- object to our processing of your personal information on reasonable grounds;
- withdraw consent where we rely on it; and
- complain to the Information Regulator.
To exercise any of these rights, contact enquiries@purecover.co.za. We may need to verify your identity before we act on a request.
If you are not satisfied with how we have handled your personal information, you may lodge a complaint with the Information Regulator (South Africa). Their current contact details are published on the Information Regulator's website.
Children
This store is not intended for children, and we do not knowingly collect the personal information of a child without the consent of a competent person.
Changes to this policy
We may update this policy from time to time. The version published on this page is the current one, and the date below shows when it last changed.
Last updated: 18 August 2026
Contact us
Email enquiries@purecover.co.za or send a WhatsApp message to 068 907 3603.